Bruegger’s Share Our Strengths Great American Dine Out

BRUEGGER’S JOINS SHARE OUR STRENGTH’S GREAT AMERICAN DINE OUT®
SEPTEMBER 19 – 25, 2010

295 Bakery Locations to Participate in Week-Long Event to End Childhood Hunger in America

(Burlington, VT) Bruegger’s Enterprises Inc. will join thousands of restaurants this month in a fight against childhood hunger during Share Our Strength’s annual Great American Dine Out®, a week-long national restaurant event in cities across the United States. Scheduled from September 19-25, 2010, the event raises funds for No Kid Hungry™, Share Our Strength’s national campaign to end childhood hunger in America by 2015 and help connect kids to the food they need to live healthy, active lives.

Bruegger’s is asking its guests to join in this important cause. Beginning September 19, guests can purchase coupon books in any of the chain’s 295 locations. A $20 value, the book is filled with discounts and free items to be used throughout the year. Most importantly, all proceeds from the $3 book will go directly to Share our Strength and its important mission of ending childhood hunger. More details will be available at Brueggars.com

The Great American Dine Out raised nearly $800,000 in 2009 from 4,000 participating restaurants. Each year, generous restaurant partners donate a portion of the week’s sales, offer special promotions or collect donations from their customers. This is Bruegger’s second year of participation. The bakery café operator hopes to double its contribution and raise at least $25,000 for the worthy cause.

“Bruegger’s continually supports its neighbors in every community we serve, through national efforts and local fundraisers,” said James J. Greco, CEO of Bruegger’s. “Great American Dine Out gives us a way to engage customers in a worthy cause and to join with our industry colleagues to make a real difference in the lives of children.”

Millions of consumers have played a vital role in Share Our Strength’s mission; their choice to dine out at participating restaurants, from coffee shops to fine-dining establishments, have helped feed children in need all across America. Today nearly 17 million children in the United States – almost one of every four – are in families that lack the resources to put healthy meals on the table every day. By participating in Share Our Strength’s annual event this year, businesses and consumers alike will help to end this problem; helping Share Our Strength and state, community and private sector leaders across the country to connect with families facing hunger with the programs that can help them.

“We are asking millions of consumers and thousands of restaurants to help us end childhood hunger,” said Bill Shore, Founder of Share Our Strength. “We were just amazed by the generosity and commitment of the restaurant industry and diners last year. Even in one of the worst economic situations in our country’s history, they raised hundreds of thousands of dollars more than they had the year before. Our hope is to involve more and more restaurants and their customers to make sure that every child in America has access to the nutritious food they need and to reach our goal of No Kid Hungry by 2015.”

About Bruegger’s Enterprises, Inc.

Bruegger’s Enterprises, Inc., an affiliate of Sun Capital Partners, Inc., is a leader in the fast casual restaurant segment. In its 296 locations in 26 states, the District of Columbia and Toronto, Bruegger’s is dedicated to serving delicious, authentically made food that brings guests back again and again. Famous for genuine New York-style bagels baked fresh throughout the day, Bruegger’s also bakes an array of fresh breads on site including honey wheat and hearty white. Guests can chose a variety of menu items that include unique cream cheese flavors, breakfast sandwiches, hand-tossed salads, hearty soups, sandwiches, panini and desserts, with a frequently changing menu reflecting seasonal and geographical specialties. Every day the neighborhood bakery features a Fair Trade CertifiedTM coffee from Green Mountain Coffee®. Founded in 1983, Bruegger’s is headquartered in Burlington, Vermont and supports its neighbors in every community it serves. For more information, please visit www.brueggers.com or become a fan on Brueggar’s Facebook Page .

About Share Our Strength

Share Our Strength®, a national nonprofit, is ending childhood hunger in America by connecting children with the nutritious food they need to lead healthy, active lives. Through its No Kid Hungry™ campaign- a national effort to end childhood hunger in America by 2015 – Share Our Strength ensures children in need are enrolled in effective federal nutrition programs, invests in community organizations fighting hunger, teaches families how to cook healthy meals on a budget, and builds public-private partnerships to end hunger, both nationally and at the state level. Working closely with the culinary industry and relying on the strength of its volunteers, Share Our Strength hosts innovative culinary fundraising events and develops pioneering cause marketing campaigns that support No Kid Hungry. Visit Strength.org to get involved.

For a list of participating restaurants and more information about Share out Strength’s Great American Dine Out, please visit GreatAmericanDineOut.org.

Disclaimer: There has been no monetary incentive or incentive of any kind for this post. This is a great cause so Frugal Diva Frenzy supports Brueggar’s Efforts to

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